TerraCycle announced its Recycled Playground Challenge, an initiative in partnership with Colgate-Palmolive (“Colgate”) and Meijer – to help encourage healthy smiles and environments among school children and consumers.

Running through September 30, 2015, schools located throughout Michigan, Illinois, Indiana, Ohio, Kentucky and Wisconsin are eligible to compete for a new playground made completely of recycled material by joining TerraCycle’s Oral Care Brigade™ program.

Through the Oral Care Brigade™, a free recycling program run by Colgate and TerraCycle, schools will earn one ‘Playground Credit’ for each shipment of empty toothpaste tubes, toothbrushes, and floss containers sent to TerraCycle. Schools can earn additional Playground Credits by voting online at www.terracycle.com/colgatemeijerplayground by September 30, 2015.

“Colgate is committed to contributing to our communities and respecting the environment,” said Justin Skala, President, North America and Global Sustainability, Colgate-Palmolive.

“Programs like the Colgate® Oral Care Brigade™ and Recycled Playground Challenge offer us an innovative way to reinforce these commitments and for consumers to positively impact the environment by repurposing their Colgate® oral care products,” Skala added.

The winning school with the most Playground Credits will be announced mid October 2015 and the playground will be installed in the spring of 2016.

The first and second runner-up schools, as well as six honorable mention participants, will be awarded various prizes and Meijer gift cards.

In addition to donating gift certificates for the runner-up schools, Meijer is also encouraging community participation in the contest with displays throughout its stores.

“As part of this contest, Colgate and Meijer have chosen not only to promote sustainability to their consumers, but also to make a donation that will have a profound, long-term impact on a deserving community,” said TerraCycle CEO Tom Szaky.

For instructions on how to participate in the Recycled Playground Challenge, please visit http://www.terracycle.com/en-US/contests/colgate-meijer-giveaway.html or your local Meijer retailer.

To learn more about the Colgate® Oral Care Brigade™ program and to sign up, please visitwww.terracycle.com/colgate.

ABOUT COLGATE-PALMOLIVE

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition.

Colgate-Palmolive sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Mennen, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom’s of Maine, Sanex, Ajax, Axion, Soupline, and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. For more information about Colgate-Palmolive’s global business, visit the Company’s website at www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures®, Colgate’s global oral health education program, please visit www.colgatebsbf.com.

ABOUT MEIJER

Meijer is a Grand Rapids, Mich.-based retailer that operates 213 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois and Kentucky. As the inventor of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, garden centers and electronics offerings. For more information on Meijer, please visit www.meijer.com. Follow Meijer on Twitter @twitter.com/Meijer and @twitter.com/MeijerPR or become a fan at www.facebook.com/meijer.

ABOUT TERRACYCLE

Founded in 2001, TerraCycle, Inc., is the world’s leader in the collection and repurposing of hard-to-recycle post-consumer waste, ranging from used chip bags to coffee capsules to cigarette butts. The waste is collected through free, national, brand-funded platforms called “Brigades,” as well as various consumer and government-funded models.

The collected waste is reused, upcycled or recycled into a variety of affordable, sustainable consumer products and industrial applications.

Each year, across 21 countries, TerraCycle collects and repurposes billions of pieces of waste, donating millions of dollars to schools and charities in the process. TerraCycle is the subject of a new half-hour comedy, ‘Human Resources,’ on Pivot TV. Season two airs August 2015.

To learn more about TerraCycle or get involved in our recycling programs, please visit www.terracycle.com.